Work

Selected work, systems and strategic thinking.

Our work combines creative direction, technical execution and business logic. Until full client metrics are published, these summaries explain the type of commercial problems we solve.

22 published work items

Cases are shown in random order.

01

AI-assisted enquiry handling

Problem: A business was losing opportunities because enquiries arrived across multiple channels and follow-up depended on manual response speed. Solution: We designed an AI-assisted workflow connected to forms, notifications and booking logic. Outcome: Faster first response, cleaner routing and a more reliable process for handling new opportunities.

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02

Professional services acquisition system

Problem: A service business had visibility, but enquiries were inconsistent and difficult to qualify. Solution: We restructured the website journey around service intent, clearer proof, stronger calls to action and better enquiry routing. Outcome: A clearer commercial path from visitor to enquiry, with better internal visibility over where leads came from and how they moved through the pipeline.

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03

Paid acquisition quality calibration

Problem: Campaigns were producing activity, but the business needed fewer low-quality leads and better control of acquisition cost. Solution: We adjusted campaign structure, ad messaging and event tracking around qualified conversion signals rather than basic lead volume. Outcome: A performance model focused on lead quality, CPA discipline and commercial decision-making.

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04

Otra Vista Chile

Problem: Otra Vista Chile needed a website capable of presenting technical decorative products in a way that felt clear, modern and commercially attractive. Solution: We designed a minimal WordPress website with a clear content structure, responsive layouts and product-oriented presentation for indoor and outdoor WPC solutions. Outcome: The company gained a cleaner digital presence to support product explanation, brand perception and commercial enquiries.

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05

Halkie Fashion

Problem: Halkie Fashion needed to launch a digital shopping experience with a brand identity strong enough to support product sales and customer trust. Solution: We created the brand style, logo and responsive WooCommerce e-shop, building a Spanish-language shopping experience designed for product presentation and online transactions. Outcome: The brand gained a complete e-commerce foundation: visual identity, online shop and responsive product browsing experience.

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06

GreciaTour Website

Problem: GreciaTour needed a Spanish-language travel services website where users could understand tours, review routes and complete bookings online. Solution: We developed a clean WordPress/WooCommerce website where users could browse Greek destinations, view routes on maps, review full itineraries, book services and pay online. Outcome: The project created a functional tourism platform for Spanish-speaking travellers interested in booking services in Greece.

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Work and case studies. | Dool Creative Agency