Work

Selected work, systems and strategic thinking.

Our work combines creative direction, technical execution and business logic. Until full client metrics are published, these summaries explain the type of commercial problems we solve.

21 published work items

Cases are shown in random order.

01

Paid acquisition quality calibration

Problem: Campaigns were producing activity, but the business needed fewer low-quality leads and better control of acquisition cost. Solution: We adjusted campaign structure, ad messaging and event tracking around qualified conversion signals rather than basic lead volume. Outcome: A performance model focused on lead quality, CPA discipline and commercial decision-making.

View system: Paid acquisition quality calibration

02

AI-assisted enquiry handling

Problem: A business was losing opportunities because enquiries arrived across multiple channels and follow-up depended on manual response speed. Solution: We designed an AI-assisted workflow connected to forms, notifications and booking logic. Outcome: Faster first response, cleaner routing and a more reliable process for handling new opportunities.

View system: AI-assisted enquiry handling

03

Naxos Global Company

Problem: Naxos Global Company needed a professional digital presence capable of presenting its international trade activity with clarity, credibility and corporate consistency across different markets. Solution: We designed and developed a responsive corporate website with a clean CMS structure, elegant colour palette and clear content hierarchy, allowing the company to present its import/export services in a professional and scalable format. Outcome: The result was a polished corporate website that strengthened the company’s international positioning and provided a reliable digital base for commercial conversations.

View system: Naxos Global Company

04

Indestructible Shoes

Problem: Indestructible Shoes needed an e-commerce platform for the Greek market with secure payment functionality and a responsive shopping experience. Solution: We developed a WooCommerce e-shop with responsive layouts, a custom secure payment gateway, Apple Pay integration and a structure that could be maintained by the client’s team. Outcome: The brand received a functional e-commerce platform ready for product sales, secure payments and internal management.

View system: Indestructible Shoes

05

Agustin Lleida

Problem: Agustín Lleida needed a digital platform that could represent his personal brand and support online learning around his training methodology. Solution: We designed and developed the official website and e-learning platform using WordPress, WooCommerce and Moodle CMS, enabling the client’s team to manage the platform independently. Outcome: The project delivered a self-managed digital ecosystem for personal branding, course delivery and commercial activity.

View system: Agustin Lleida

06

Halkie Fashion

Problem: Halkie Fashion needed to launch a digital shopping experience with a brand identity strong enough to support product sales and customer trust. Solution: We created the brand style, logo and responsive WooCommerce e-shop, building a Spanish-language shopping experience designed for product presentation and online transactions. Outcome: The brand gained a complete e-commerce foundation: visual identity, online shop and responsive product browsing experience.

View system: Halkie Fashion
Work and case studies. | Dool Creative Agency